Who are you and what do you do?
We are NAROO – lifelong outdoors people who strive to deliver innovative breathing solutions that support and protect your breathing through a fusion of technology and design, function and fashion. Our goal is to make outdoor activities possible despite any environmental challenge to your breathing. We create breathing solutions that help active and athletic people breathe easy while also filtering out environmental agents as small as 1.7 microns that cause breathing difficulties or trigger allergy.
What are your business objectives with regards to allergy and supporting people with allergic disease?
At NAROO, we’ve made it our mission since 2002 to help as many people as possible be free to breathe outdoors. While we may want to head outside, the environment doesn’t always make it easy. We want to be sure that everyone is free to breathe during pollen season and that nothing keeps anything from their desired activities. Our objective is to help everyone protect their airways and be free to be.
Why have you chosen to partner with Allergy UK?
Allergies stop many people from heading outdoors, exercising, and going about their daily activities. NAROO is partnering with Allergy UK to raise awareness about how sports masks can help filter pollen and be a dependable mitigator for allergens.
What is the overall objective for the partnership?
NAROO believes in Allergy UK’s goal of improving the lives of people living with allergic disease. Specifically, NAROO endeavors to raise awareness about how mask-wearing can be a solution for allergy to air-borne allergens, especially for those looking for breathable masks for an active lifestyle. Optimal breathing is key to enjoying the outdoors freely.