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Brand Guidelines 

Our brand guidelines represent Allergy UK as a brand; who we are and how we position ourselves. Our Corporate Partners are advised to use this as a guide when producing any communication involving Allergy UK and/or our subsidiaries including our Seal of Approval endorsement and Allergy Friendly Product Award.

The guidelines should be considered in all hard copy, broadcast and online communication including: 

  • Leaflets, posters and magazine or publications
  • Research reports  
  • Awareness Week materials  
  • Website or microsites
  • Television adverts
  • Public or internal presentations
  • Press releases